Do you think that the label is immune to the effects of piracy?
If not, how do you work around it?
How do you feel about the comparison of record labels and artists to exploitation?
What incited you to start up Going Rogue?
Do you think there is a way to convince people who pirate music to start buying it instead?
If not, do you have any ideas on how to prevent piracy through technological means?
What are you doing that is different from other record labels?
What challenges pop up as a result of doing things differently?
What are the risks of doing things differently?
Are there any other obstacles that you didnt expect?
***Does knowing that you will see royalties inspire you to work harder?